If Content Is King,
The Audience Is Your Kingdom
All content is not created equal. Effective commercial content begins with a crucial understanding of the target and the market landscape, both of which are constantly changing in response to innovation, competitive forces and a constant flow of new information!
Research underpins the content Wanted creates because it distills the compelling value proposition and drives decisions on what to create and how to infiltrate the market to best effect.
By applying commercial experience to AI powered data Wanted gives market intelligence value, because data is just numbers without skilled interpretation.
Content Is The Vehicle,
Strategy Is The Driver
Wanted specialises in bringing entertainment and brands together to create commercial entertainment that entertains the audience, while meeting strategic objectives of the brand.
The content we create is relevant and valued, because people invite the advertiser and/or content into their space to unite effortlessly on common ground. Finding and owning that space is the result of informed strategic thinking, bolstered by creative solutions that are effectively executed.
Wanted has a simple formula for success: Have a sound strategy, work with the best to make content your audience want, put it where they will find it and be ready for their response.
Content Is The Ammunition,
Engagement Is The Target
Our need to communicate hasn’t changed, but the way we communicate has. It’s immediate, it’s reciprocal and it’s everywhere. This complex market environment presents infinite opportunity and a critical need to cut through the clutter to direct your finite resources to best advantage.
You can use Wanted in the development and delivery of creative assets for any content media. We discern what to make and how to make it; who should make it or where to get it; where to put it and when to put it there; how to get it there and how to profit from all the effort and expense.
Whether you seek to disrupt, adapt or maintain a market position, Wanted creates engaging content that’s clever and creative, always details oriented and coupled with outstanding project management.